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Why Relevance Matters: Turning Intent Into Profit with AI for Ecommerce

Published by Coveo

This document delves into how AI-driven relevance in ecommerce not only enhances user search experiences but also turns intent into profit. It explains the subtleties of aligning search results with consumer expectations and the critical role AI plays in understanding and adapting to user intent. By integrating AI, ecommerce platforms can optimize search precision, personalize shopping experiences, and boost profitability, thereby balancing customer needs with business goals. The insights provided showcase practical examples and strategies for leveraging AI to improve both the relevance of search results and the overall ecommerce journey.

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Related Categories Artificial Intelligence, AI in Business, AI-powered Analytics, AI in Healthcare, Unsupervised Learning, Reinforcement Learning, Sentiment Analysis, Text Mining, Speech Recognition, Machine Translation, Language Models, Text Summarisation, Information Retrieval

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